International Convention Centre Sydney (ICC Sydney) welcomes thousands of visitors to Sydney’s iconic Darling Harbour precinct with the upturn of entertainment events and its highest selling show to date. Australian singer and songwriter, Guy Sebastian, has kicked off one of Australia’s biggest national tours in 2022 — Guy Sebastian’s T.R.U.T.H. Tour — drawing over 25,000 patrons to ICC Sydney’s Aware Super Theatre across five shows from late April to early June.
Achieving unprecedented ticket sales for Aware Super Theatre as the venue’s highest selling and longest running entertainment event to date, the T.R.U.T.H tour is set to become one of 2022’s most anticipated tours.
ICC Sydney’s CEO, Geoff Donaghy, said the return of live events across ICC Sydney’s theatre venues since restrictions eased in February signified a critical point in the revitalisation of Sydney’s city as visitors were once again welcomed through ICC Sydney’s doors with flow-on benefits reaching through the venue’s long supply chain.
Remaining open throughout the last two years to deliver events in line with New South Wales Government health regulations, the venue invested in the development of new products, services, and upskilling and expanding its team to prepare for the revival of events and to optimise the visitor experience.
“Entertainment events are back on the agenda, and it’s gratifying to see the impact they have in rejuvenating our city as we welcome back thousands of patrons to our venue. The significance of live entertainment events to connect individuals together through memorable experiences and provide substantial social and economic benefits to the performing arts industry as well as our wider economy cannot be overlooked.