Adam Mather Brown and Beverley Parker pose for headshot at ICC Sydney's Convention Centre

ASM Global announces new leadership appointments at ICC Sydney

28 Oct 2024

ASM Global, the world’s leading venue management company and producer of live event experiences, has announced leadership changes for Australia’s premier convention, exhibition and entertainment venue – International Convention Centre Sydney (ICC Sydney).

The venue’s current General Manager, Adam Mather-Brown has been appointed to the role of Chief Executive Officer, following the retirement of former CEO Geoff Donaghy after an extraordinary 30-year career with ASM Global.

An accomplished professional, Adam Mather-Brown has held leadership positions at five major convention centres over 26 years, 20 of which with ASM Global.

As part of the leadership changes, ICC Sydney’s Beverley Parker takes on the position of Deputy Chief Executive Officer in addition to her current role as the venue’s Director of Business Development. Beverley also maintains her role within ASM Global (APAC) as Director of Marketing.

ASM Global (APAC) Chairman and Chief Executive Harvey Lister AM, said the appointments were part of the organisation’s long held succession plans and a natural progression for those experienced professionals who were part of the team to successfully launch and manage ICC Sydney for its initial 10 years of operations.

“Adam’s experience is exceptional, making him the ideal person to lead ICC Sydney into its second decade of operation, upholding ASM Global’s bold aspiration for ICC Sydney to be one of the world’s best performing convention, exhibition and entertainment centres.”