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ICC Sydney Prepares for World Class Success

22 Nov 2016

International Convention Centre Sydney (ICC Sydney) has readied itself to host some of the world’s most prestigious exhibitions, following an intensive two-day test of its industry leading exhibition facilities, custom built loading dock and world class team members.

The comprehensive simulation of the esteemed Reed Gift Fairs exhibition included a vast array of operational activities – from move in and exhibition set up, to reception, ticketing, food and beverage, and pack down and move out. The activity was one of 30 ‘test events’ being held by ICC Sydney to put every facet of the integrated precinct through its paces ahead of its first exhibition on 20 December.

The venue boasts 35,000sqm of internal exhibition space, 90 per cent of which is located across two floors in a smart, stacked layout. The exhibition halls have a clear ceiling height of 10.5m and loading dock areas at 20kPa allowing for up to 19 semi-trailers to unload at any one time, plus massive 5.6 metre wide doors provide outstanding accessibility for large, complex structures.

Each exhibition hall also has its own registration and ticketing facilities, along with food and beverage outlets offering dishes that fuel both body and mind, reflecting the venue’s unique Feeding Your Performance philosophy.

CEO of ICC Sydney, Geoff Donaghy, said that the event provided a valuable opportunity to ensure Australia’s premier convention, exhibition and entertainment precinct is primed for success.

“Clients are increasingly requiring highly technical, bespoke events that can be set up and down at speed with advanced lighting and rigging capabilities. This test with Reed Exhibitions allowed us to gain valuable learnings and solidify our industry leading offering.