International Convention Centre Sydney dazzles local and international visitors until 17 June, with the launch of its first ever Vivid Sydney light installation.
Australia’s premier convention, exhibition and entertainment venue is impressing with a precinct-wide display across its 19, seven-metre high digital blades and ICC Sydney Theatre’s 250sqm digital entry screen. Placed in prominent locations along Tumbalong Boulevard, the exciting installation features a continuous custom Vivid Sydney artwork alongside event, community and wayfinding information.
Geoff Donaghy, CEO of ICC Sydney, said that the world class integrated venue has partnered with Destination NSW to create the dynamic light activation.
“We are proud to make our Vivid Sydney debut with Destination NSW, joining the city to celebrate arts, culture and new thinking – all things that ICC Sydney has been specifically designed to foster,” Mr Donaghy said.
“Our artwork uses texture, colour and movement to unify the light of Darling Harbour, Tumbalong Green and the Darling Quarter Precinct and gives guests a glimpse of the industry leading technology featured throughout ICC Sydney. The creative will be interspersed with directions during major events ensuring visitors can enjoy our contribution to the festival, while easily reaching their desired destination within the venue.”