International Convention Centre Sydney (ICC Sydney), managed by ASM Global, has launched IGNITE!, has launched IGNITE!, !, a community ticket donation program that provides access for local children and youth to attend performing arts, music and creative experiences through its network of community partners.
Embedded within ICC Sydney’s corporate social responsibility strategy and longstanding commitment to foster inclusion and belonging through its Legacy Program that can be activated by event organisers, the IGNITE! program is another step towards social equity for Australia’s premier entertainment venue.
ICC Sydney CEO and Group Director – Convention Centres, ASM Global (APAC), Geoff Donaghy said the venue team recognises the power of live entertainment events in educating, shaping and inspiring young people.
“Research undertaken by Western Sydney University highlighted that music – that can be experienced at concerts – benefits mental health while encouraging social inclusion, particularly for children, adolescents and older adults who may be at risk of isolation, depression and anxiety.
“From increasing participation in our community through the arts, to building resilience, hope and improving mood and wellbeing in young people – ICC Sydney’s IGNITE! program helps to create these magical moments for children and young people from Sydney and New South Wales.
“The IGNITE! program extends the support that ICC Sydney already provides to charities and community organisations through its Corporate Social Responsibility Plan, and industry leading Legacy Program that is designed to enrich attendee experiences while creating a positive social impact in the local community,” Mr Donaghy said.