As societal values continue to evolve, International Convention Centre Sydney (ICC Sydney), managed by ASM Global, has taken the lead in uniting more than 80 event organisers at its ‘Harmonising Events’ forum that explored how to shape creative and socially impactful events – with the support of its community partners.
The forum explored the best practices for organisers to match the delegate demands revealed in the ICC Sydney RESPECT: Shaping Events for Success McCrindle report for curated and meaningful experiences that respect First Nations Peoples, promote accessibility for individuals with disabilities, and prioritise sustainability with the activation of ICC Sydney’s Legacy Program.
The top takeaways from leading community partners paving the way for engaging and inclusive events that resonate with attendees and communities alike are unveiled below.
1. Nurture connections to First Nations culture and business
Proud Awabakal woman from Lake Macquarie and Supply Nation Chief Executive Officer, Kate Russell is committed engaging Aboriginal and Torres Strait Islander people and communities to co-design programs using international best practices to make changes in policy to empower her community. Russell shared her advice for event organisers seeking to create opportunities for First Nations Peoples through events.
“Supply Nation empowers First Nations businesses by creating pathways for procurement that foster economic growth and honour and respect Indigenous culture and community. Supporting First Nations businesses is crucial for nurturing cultural resilience and community wellbeing. By investing in these enterprises through events, we forge a path for sustainable growth, fostering a future where Indigenous voices are heard and valued, ultimately leading to healthier, more vibrant communities.
“Regardless of your budget, organisers can source a myriad of services and goods from Supply Nation accredited suppliers – from inspirational speakers to corporate gifts, photographers, designers, food products and art – there are thousands of Indigenous businesses ready to elevate events. First Nations procurement creates a ripple effect, fostering diversity and innovation. My advice to organisers is to seek genuine collaboration—understanding that true impact comes from building lasting relationships, not just checking boxes,” Russell said.
2. Elevate your event by including emerging local musicians and creative talent
Talent Development Project Artistic Director, Peter Cousens, AM has vast experience in music and theatre as an award-winning actor and singer as well as a producer, director and teacher/trainer of actors and singers. He believes Sydney is a hot bed of high-quality artistic talent who can enhance every event.
“Young creatives today face a landscape fraught with challenges, from the rapid rise of AI to the streaming revolution that often undervalues their work. It’s essential to recognise these hurdles, as they can stifle innovation and passion.
“With the support of ICC Sydney and its event organiser clients, Talent Development Project advocates for a more sustainable ecosystem that values creativity and empowers artists to thrive in this evolving environment. Investing in the arts enriches our society by fostering creativity, enhancing cultural understanding, and driving community cohesion. Events are a powerful platform for storytelling, conveying messages of sustainability, diversity, and inclusion in ways that resonate deeply with audiences.
“TDP offers music as the key element of inspiration to enhance the specific emotional narrative integral to the event. It is a powerful force for good and will help guide the event’s message into the hearts and minds of those in attendance,” Cousens said.